The restaurant franchise industry is set for another year of impressive growth, with the quick-service restaurant (QSR) sector in the lead. Forecasts show the QSR market will hit $316 billion in 2024, reflecting a 7.1% increase from the previous year. In the coming year, spending is projected to reach an astounding $323.7 billion by 2025.
Looking at the numbers, there’s no doubt that consumers are drawn toward convenience-driven dining, and franchises are quickly expanding to meet this demand. In this article, we highlight the top 20 growing franchises across the restaurant industry that are set to continue expanding, making them the ones to watch in 2025.
Whataburger, a fast-food chain known for its fresh, made-to-order burgers and Southern hospitality, is turning heads with its plans to open 80 new locations in just Georgia and Alabama within the next five years. Starting off as a Texan favorite, Whataburger has been making its mark across the U.S. and introducing its brand to new markets. From drive-thrus packed with loyal customers to satisfying late-night cravings, the chain caters to the rising demand for premium, irresistible American classics.
Number of Locations: Over 1,050 locations
States Live In: 16 states
Locations Outside of the USA: No
Annual Revenue: Over $4 billion
Secret to Success: Serving made-to-order original recipes while making meaningful community connections
Must-Try Menu Item: Honey Butter Chicken Biscuit (HBCB)
Raising Cane’s, the fast-food chain famous for its crispy chicken fingers and signature Cane’s Sauce, is on a mission to bring its simple but delicious menu to even more fans across the country. The brand has been expanding quickly beyond its humble beginnings in Louisiana, opening over 90 new locations in 2024 alone. Now, Raising Cane’s is set to launch dozens of new restaurants, focusing on high-traffic areas and untapped markets. It’s all part of its goal to make “One Love” – its chicken – a nationwide favorite.
Number of Locations: Over 800 locations
States Live In: 40 states
Locations Outside of the USA: Yes – Kuwait, Saudi Arabia, and UAE
Annual Revenue: $2.3 billion
Secret to Success: Hand-battered premium chicken marinated for 24 hours
Must-Try Menu Item: Classic chicken fingers paired with its famous Cane’s Sauce
Known for its focus on health-conscious, customizable options, Smoothie King is ready to take its mission of “smoothies with a purpose” to even more communities. In Q3 of 2024, the chain opened 28 new locations with 38 new store commitments. With an eye on fitness and wellness trends, Smoothie King is expanding its footprint across the country to bring its protein-packed, nutrient-rich blends to new neighborhoods. Whether it’s post-workout fuel or a quick pick-me-up, Smoothie King wants to be a go-to destination. With expansion plans in full swing, it’s clear that Smoothie King is blending up big plans for growth, and smoothie lovers couldn’t be more excited.
Number of Locations: Over 1,000 locations
States Live In: 37 states
Locations Outside of the USA: Yes – South Korea, Trinidad & Tobago, and the Cayman Islands
Annual Revenue: Estimated $1.3 billion
Secret to Success: Inspiring healthy and active lifestyles through custom smoothies
Must-Try Menu Item: The Gladiator – comes in chocolate, strawberry, or vanilla
Tropical Smoothie Cafe continues to make waves in the franchise world with its vibrant menu and community-driven approach. Famous for its signature smoothies and fresh, bold flavors, the brand has become a go-to for both health-conscious consumers and smoothie enthusiasts. As part of its growth strategy, Tropical Smoothie Cafe is focusing on expanding across the U.S. with 700 new locations in the pipeline.
Number of Locations: Over 1,500 locations
States Live In: 45 states
Locations Outside of the USA: No
Annual Revenue: $1.25 billion
Secret to Success: Great-tasting, nutritious food and smoothies that are better-for-you alternatives to fast food
Must-Try Menu Item: Caramelized pineapple smoothie
Qdoba is heating things up with bold flavors and big plans for growth. Known for its customizable menu of burritos, bowls, and quesadillas, Qdoba has earned a loyal following that loves fresh ingredients and creative combinations. The brand is gearing up to expand, with plans to open over 80 new locations in several markets across the U.S.
Number of Locations: 809 locations
States Live In: 46 states and Puerto Rico
Locations Outside of the USA: Yes – Canada and Japan
Annual Revenue: $1.1 billion
Secret to Success: Freshly-made, Mexican-inspired food made with quality ingredients and thoughtful preparation
Must-Try Menu Item: Cholula Hot & Sweet Chicken Bowl
Scooter’s Coffee is brewing up big plans as it continues to make a name for itself in the competitive coffee industry. With its speedy drive-thru service and signature “Caramelicious” drinks, the chain has built a loyal customer base that keeps coming back for more. Scooter’s is opening new locations nationwide, with the goal of reaching over 1,000 locations by the end of 2025. Scooter’s is proving that its blend of speed and quality is a recipe for success.
Number of Locations: Over 800 locations
States Live In: 30 states
Locations Outside of the USA: No
Annual Revenue: Estimated $1.1 billion
Secret to Success: Delicious drinks served quickly and conveniently
Must-Try Menu Item: Signature drink, Caramelicious
Shake Shack’s juicy burgers, crinkle-cut fries, and creamy shakes have helped the chain become a go-to destination for foodies who love quality and flavor. As part of its expansion, Shake Shack is set to grow its brand nationwide with the addition of 80 new locations. With a commitment to fresh ingredients and creative twists on fast-casual dining, Shake Shack continues to hold its place as a beloved burger joint.
Number of Locations: 550 locations
States Live In: 33 states
Locations Outside of the USA: Yes – 19 countries, including Canada, Mexico, the UK, and more
Annual Revenue: $1.08 billion
Secret to Success: Serving made-to-order, elevated versions of American classics using high-quality ingredients
Must-Try Menu Item: ShackBurger
Crumbl is closing out 2024 on a high note, with around 122 new locations opening their doors this year – and even more exciting growth planned for 2025. Known for its rotating flavors of freshly baked cookies, they’ve become a nationwide sensation. Their viral presence on TikTok, where cookie unboxing videos have racked up millions of views, has played a huge role in their rapid growth. Its signature pink boxes have made them a hit with cookie lovers of all ages. With further expansion planned for 2025, Crumbl is set to bring its sweet treats to even more cities, continuing to spread joy one cookie at a time.
Number of Locations: Over 1,000 locations
States Live In: All 50 states and Puerto Rico
Locations Outside of the USA: Yes – Canada
Annual Revenue: Over $1 billion
Secret to Success: Mouth-watering rotating flavors of cookies and other desserts
Must-Try Menu Item: Classic Crumbl Milk Chocolate Chip cookie
Dutch Bros Coffee has earned a reputation for its friendly service, vibrant drive-thru experience, and diverse menu of coffee, energy drinks, and teas. Its community-focused vibe helps them connect with customers, making every visit more than just a caffeine fix. Dutch Bros Coffee is gearing up for major growth in 2025, with plans to roll out at least 160 new locations nationwide. As Dutch Bros continues to expand, they’re bringing its signature drinks and welcoming atmosphere to even more cities, so coffee lovers everywhere can enjoy its favorites closer to home.
Number of Locations: 950 locations
States Live In: 18 states
Locations Outside of the USA: No
Annual Revenue: $965.8 million
Secret to Success: Unique, customizable hot and cold beverages in a convenient drive-thru
Must-Try Menu Item: A Golden Eagle – espresso, half-and-half, vanilla syrup, caramel sauce, and extra caramel on top
Slim Chickens is on a fast track for growth, aiming to have a total of 600 locations by 2025, with over 70 of those slated for 2024. Its crispy chicken and homemade sauces have helped the chain build a loyal following across the country. As they expand, Slim Chickens is set to bring its delicious comfort food to even more Americans from coast to coast.
Number of Locations: 204 locations with more than 70 opening by the end of 2024
States Live In: 35 states
Locations Outside of the USA: Yes – the UK
Annual Revenue: $331.1 million
Secret to Success: Making the best hand-breaded chicken tenders from 100% all-natural premium meat
Must-Try Menu Item: Slim’s Meal – five of its signature hand-breaded chicken tenders, Texas Toast, two sauces, a side, and a drink
Over the past two years, 7 Brew has seen explosive growth, expanding from 38 locations to an impressive 309. Its rapid growth is fueled by its unique menu items and fun, high-energy drive-thru experience, which keeps customers coming back for more. And they’re not slowing down anytime soon — 2025 is set to bring even more new locations as 7 Brew continues to caffeinate Americans nationwide.
Number of Locations: 309 locations
States Live In: 31 states
Locations Outside of the USA: No
Annual Revenue: Estimated $317.1 million
Secret to Success: A fun drive-thru coffee experience focused on making connections
Must-Try Menu Item: The Blondie – a caramel and vanilla breve
With its authentic Italian flavors and fresh ingredients, Marco’s Pizza not only focuses on quality pizza but also a community connection. The chain is gearing up for another big year of growth, with 86 new franchise agreements signed just last year and those locations set to open soon. As Marco’s Pizza continues to roll out new locations, pizza lovers can look forward to even more places to enjoy its signature pies.
Number of Locations: Over 1,100 locations
States Live In: 33 states and Puerto Rico
Locations Outside of the USA: Yes – the Bahamas
Annual Revenue: Estimated $300 million
Secret to Success: Serving quality pizzas and taking pride in what they make
Must-Try Menu Item: Deluxe Pizza – pepperoni, Italian sausage, mushrooms, green peppers, onions, its original sauce, and its signature three cheeses
Del Taco is a go-to spot for those looking for Mexican-inspired fast food with its bold flavors and fresh ingredients. Its focus on quality and innovation keeps customers coming back, while its growth strategy brings its Mexican-inspired flavors closer to more Americans. The chain is setting the stage for major expansion, with over 138 franchise commitments signed last year and many of those locations are expected to open soon.
Number of Locations: Over 590 locations
States Live In: 17 states
Locations Outside of the USA: No
Annual Revenue: Estimated $300 million
Secret to Success: Mexican-inspired favorites and American classics made with fresh ingredients
Must-Try Menu Item: Epic Combo Beef & Bean Burrito
Freddy’s Frozen Custard & Steakburgers has big plans for 2025, with over 130 new locations set to open across the country. Its mouthwatering steakburgers and creamy frozen custard served with a smile have customers coming back for more. With this aggressive expansion, Freddy’s is making sure even more people can enjoy its classic American favorites. Whether you’re a long-time fan or a first-timer, chances are good there’ll soon be a Freddy’s near you.
Number of Locations: 536 locations
States Live In: 36 states
Locations Outside of the USA: No
Annual Revenue: Estimated $300 million
Secret to Success: Fresh, made-to-order American classics, served in a fun, inclusive environment
Must-Try Menu Item: Freddy’s Original Double
Bonchon is making bold moves to expand, aiming to grow to 1,000 locations worldwide within the next five years. Its crispy, double-fried Korean-style chicken and flavorful sauces have become a global sensation since its debut. With this ambitious goal, they’re not just focused on quantity – they want to keep the brand’s reputation for quality.
Number of Locations: Over 455 locations
States Live In: 25 states
Locations Outside of the USA: Yes – 8 countries, including France, Singapore, and Taiwan
Annual Revenue: $295.2 million
Secret to Success: Hand-battered, double-fried, hand-brushed Korean fried chicken
Must-Try Menu Item: Korean fried chicken with your choice of sauce – Soy Garlic, Spicy, Korean BBQ, or Half & Half
Dave’s Hot Chicken is turning up the heat with an impressive 990 franchise agreements signed to date, paving the way for major growth in the near future. Known for its juicy hot chicken with different spice levels, Dave’s has captured the hearts and taste buds of food lovers everywhere. The chain’s rapid expansion reflects not just the popularity of its signature chicken but also the excitement of franchisees who are eager to bring the Dave’s experience to new cities around the globe.
Number of Locations: Approximately 200 locations
States Live In: 25 states
Locations Outside of the USA: Yes – Canada, UAE, Saudi Arabia, and Qatar
Annual Revenue: Estimated $228.1 million
Secret to Success: Juicy, spicy, hot chicken that will ‘Blow Your Mind’
Must-Try Menu Item: Famous hot chicken tenders
Dunn Brothers Coffee is known for its commitment to freshly roasted coffee and a cozy cafe atmosphere, and it’s ready to bring its unique coffeehouse experience to even more cities across the U.S. The chain is brewing up big plans for the future, with a goal of adding 250 new stores over the next five years. There’s no doubt that Dunn Brothers Coffee’s expansion reflects a growing demand for unique, high-quality brews.
Number of Locations: 50 locations
States Live In: 7 states
Locations Outside of the USA: No
Annual Revenue: Estimated $86.8 million
Secret to Success: Serving the freshest brew possible with a warming coffee experience
Must-Try Menu Item: Nitro Vanilla Iced Nirvana
Huey Magoo's is gearing up to bring its delicious chicken tenders to even more families and cities nationwide. With plans to open 42 new franchises, they’re spreading its wings to Texas, Arizona, and Virginia in 2025. Huey Magoo's continues to make its mark as a go-to spot for classic American comfort food, and these new locations are just the beginning of its mission to serve communities with meals that bring people together.
Number of Locations: 65 locations
States Live In: 13 states
Locations Outside of the USA: No
Annual Revenue: $60 million
Secret to Success: Providing guests with the best 3% of the chicken – the tenderloin and The Filet Mignon of Chicken
Must-Try Menu Item: Chicken Tender Meal – comes in 3, 5, or 7 pieces
Bubbakoo's Burritos is on a roll with big growth plans for 2024. By June 26, 2024, they had already welcomed 14 new locations this year, and they’re not stopping there – 13 more are in the works. Known for its fusion flavors and customizable options, Bubbakoo's continues to win over fans across the country. Now, the brand plans to stick to its commitment to bringing fresh, delicious burritos to even more communities.
Number of Locations: Over 100 locations
States Live In: 15 states
Locations Outside of the USA: No
Annual Revenue: Estimated $44.7 million
Secret to Success: Made-to-order Mexican fusion dishes with fresh, quality ingredients
Must-Try Menu Item: Hibachi steak and shrimp burrito
Nick the Greek is bringing its authentic Mediterranean dishes to even more cities, with plans to open over 50 new locations by 2025. They’re on track to hit 150 restaurants across the U.S., making it easier than ever for Americans to enjoy its signature gyros, souvlaki, and loukoumades. A combination of fresh ingredients and a modern twist on classic Greek dishes has led Nick the Greek to quickly become a go-to spot for a quick Mediterranean fix.
Number of Locations: Over 90 locations
States Live In: 7 states
Locations Outside of the USA: No
Annual Revenue: Top 50% of locations exceeding $1.75 million AUV each
Secret to Success: Authentic Greek street food, running from traditional flavors to modern twists
Must-Try Menu Item: Chicken Souvlaki Pita
Looking ahead to 2025, these top 20 growing restaurant franchises are set to make an even bigger impact on an already massive industry. With ambitious expansion plans and innovative concepts, these franchises are redefining the future of dining.
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-Tara Hardie, ZZA Hospitality Group, 16 locations
